The Russian rolled during the long January holidays always shows the result, if not outstanding, something close to it, and the first weekend of the year is generally considered among the most tasty distributors in terms of fees. And if once upon a time this weekend was just one of the best, then from 2011 just became the most-most – then charges the weekend for the first time in the history of Russian rolled exceeded one billion rubles.
Since then, the total revenue of the Christmas holidays just grew – however, depending on the number of cinemas.
And the essence of the so-called “Christmas battle” was in opposition to domestic and foreign releases – who attract the most viewers and thus earn the most. Somehow by itself it has developed a pair of shock indispensable participants in the battle on the part of Russia – producer Timur Bekmambetov project “Christmas Tree” and cartoons studio “Mill” of the three heroes, Ivan Tsarevich and the Grey Wolf. “Christmas trees” came out in December and always pay off at the box office, and with the beginning of January, picked up the baton to the heroes of Russian fairy tales, which also surprised the charges.
in 2015 for the first weekend of domestic cinemas have collected 2.2 billion rubles. and the total charges of the first ten days of the year exceeded 4 billion (about 10% of annual revenues). And let there mostly was only conditionally our “Seventh Son” by Sergei Bodrov (928 million rubles. 11 days) – absolutely our cartoon “Three Heroes: The Knight” earned 840 million rubles. and ahead is not our “Exodus: Gods and Kings” (813 million).
By the early “Christmas Battle” 2016 the situation has remained the same.
At this time there were no “Eioc” – their laurels try on karaoke comedy “The best day.” Role of last year’s blockbuster “The Hobbit: The Battle of the Five Armies” has got the seventh episode of “Star Wars” (released in rent December 17th). But young viewers were invited to see the third series of the cartoon “Ivan Tsarevich and the Grey Wolf” – as an adequate replacement for the heroes.
The winner Russian cartoon – “Ivan Tsarevich and the Grey Wolf 3″ has collected ten days, according to preliminary data, 691 million rubles.
In this picture held first place for six days and, of course, became the leader of the first weekend of 2016 (303 million rubles.). Move she had only after western “Survivor” with Leonardo DiCaprio in the role of the trapper to the Wild West, which has become an analogue of the previous year, “the seventh son».
«Survivor» the move earned on January 7, 165 million rubles. By the end of the weekend he brought his charges in Russia up to 500.6 million rubles. (according to preliminary data, “Bulletin of the Booker”). This revenue had the “survivor” for second place in the overall standings “Christmas battle” for the first – in the second weekend.
The big revenue could boast “the best day.” Comedy author of “Bitter” Jora gooseberry were released in the last weekend of 2015, with “The Awakening forces”, of course, not the right, but the second place after the weekend 24-27 December deservedly won (150 million rubles.). He proved worthy of this tape and the holidays, earning another 425.4 million rubles. in his piggy bank.
Total charges “best day”, according to the company «BAZELEVS», now account for 642 million rubles.
Almost the same number in the New Year’s race and earned the film “Star Wars: The Awakening forces” that by the end of December boasted taxes of 1.4 billion rubles. For 10 days, the spectators added to his piggy bank yet 425 million rubles., And the seventh episode of the space saga shared third place “Christmas battle” with “the best day».
For a month “The Awakening forces” earned 1.83 billion Russian rubles.
The film is inferior to the total revenue of the “Avatar” (3.57 billion rubles.) and “minions” (1.87 billion rub.). Backlog from the little yellow helpers villains the inhabitants of a galaxy far, far away, however, very small, so that the “Minions” could lose second place after verifying the results of the weekend, which ended on 10 January. Or one of the first days of the new working week.
But the total charges Russian cinema in the first ten days of the year were down. According to RBC, they amounted to 3.1 billion rubles. – A quarter less than it was in 2015.
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